Why Quality Assurance Testing is Worth the Investment

May 20th, 2014 by blogadmin Leave a reply »

To some companies, website and software quality assurance (QA) seems like an area that can be cut when budgets are tight. The problem is, without QA, you are sending your customers headfirst into an untested product. Would you sell a car before ever test driving it? Probably not. Why? Because it’s not worth taking the chance that the product is faulty. A faulty car would reflect poorly on your entire brand, not to mention be potentially dangerous. If a first-time customer is the one who discovers the faults, you’ve probably lost them forever. Repeat customers may give you the benefit of the doubt, but not forever. Patience is finite.
Whether you do QA testing or hire it out, make sure it happens. Utilizing external testers offers you the advantage of getting the perspective of someone who may be more like your customers—those who will actually be using your website or software program. They won’t know everything about your business like you do, and will question how things should work to ensure the application is as user-friendly as possible. Oh, yea, and they’re trained in how to break things, which is exactly what you want from a tester.
QA testing is a valuable and necessary step in delivering a great product your customers will want to use. Let a qualified tester find errors in your product. They won’t judge you. Your customers will.


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